May 19, 2022, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Shiro Ajisaka), a leading manufacturer of optics for diverse applications, announces the presentation by the Technical Image Press Association (TIPA) of its TIPA Award 2022 to two TAMRON lenses; 150-500mm F/5-6.7 Di III VC VXD (Model A057) for “BEST FULL FRAME ULTRA TELEPHOTO ZOOM LENS” and 35-150mm F/2-2.8 Di III VXD (Model A058) for “BEST TRAVEL ZOOM LENS.” TAMRON has been honored with TIPA Awards for nine consecutive years.
BEST FULL FRAME ULTRA TELEPHOTO ZOOM LENS
150-500mm F/5-6.7 Di III VC VXD (Model A057)
BEST TRAVEL ZOOM LENS
35-150mm F/2-2.8 Di III VXD (Model A058)
Excerpt from the Award Citation of the TIPA Jury:
BEST FULL FRAME ULTRA TELEPHOTO ZOOM LENS
150-500mm F/5-6.7 Di III VC VXD (Model A057)
Users of ultra-telephoto zooms understand the benefits of a compact sized lens with image stabilization and a weather resistant housing, which is very useful for any kind of wildlife, sports, birding, and landscape photography. Along with special lens elements and coatings that reduce flare and ghosting in high-contrast scenes, this Sony E-mount lens incorporates a VXD linear focus motor that delivers very responsive performance, plus offers tracking and focusing benefits with Sony Hybrid AF and Eye AF feature cameras. It measures 11.1 inches (283 mm) at the 500mm focal length and weighs 60.8 oz (1.7 kilos), which TIPA members agreed make it a comfortable field lens for handheld shooting. A VC mode selection switch allows for choice of three modes for panning or “framing priority.” Users of Sony APS-C cameras can mount the lens to attain a 225-750mm zoom.
BEST TRAVEL ZOOM LENS
35-150mm F/2-2.8 Di III VXD (Model A058)
TIPA jury members selected this fast TAMRON for its strong appeal to travelers on weekend jaunts or extended vacation who like to pack only one lens for all their photo ops, thus allowing for spontaneous shooting and a wide variety of points of view without having to change lenses. Designed for Sony E-mount full frame cameras, this versatile lens fits easily into a camera bag, measuring 3.5 x 6.2 inches (89 x 158mm). Unlike many other zooms, there is no great loss of light capture when going from wide to tele (here, F/2 to F/2.8, when zoomed out). A VXD (Voice-coil eXtreme-torque Drive) AF system provides quick, quiet and precise operation for still and video shootings. With the new TAMRON Lens UtilityTM Software users can customize many lens functions and update the firmware by connecting the lens with a computer via the USB-C port of the lens.
<TIPA Awards Received>
2014 – BEST EXPERT DSLR LENS; SP 150-600mm F/5-6.3 Di VC USD (Model A011)
2015 – BEST CSC ENTRY LEVEL LENS; 14-150mm F/3.5-5.8 Di III (Model C001)
2016 – BEST DSLR PRIME LENS; SP 35mm F/1.8 Di VC USD (Model F012)
– BEST ENTRY LEVEL DSLR LENS; 18-200mm F/3.5-6.3 Di II VC (Model B018)
2017 – BEST DSLR TELEPHOTO ZOOM LENS; SP 150-600mm F/5-6.3 Di VC USD G2 (Model A022)
2018 – BEST DSLR TELEPHOTO ZOOM LENS; 70-210mm F/4 Di VC USD (Model A034)
– BEST DSLR SUPERZOOM LENS; 18-400mm F/3.5-6.3 Di II VC HLD (Model B028)
2019 – BEST MIRRORLESS STANDARD ZOOM LENS; 28-75mm F/2.8 Di III RXD (Model A036)
2020 – BEST DSLR PRIME LENS; SP 35mm F/1.4 Di USD (Model F045)
2021 – BEST STANDARD ZOOM LENS; 17-70mm F/2.8 Di III-A VC RXD (Model B070)
– BEST TELEPHOTO ZOOM LENS; 70-180mm F/2.8 Di III VXD (Model A056)
2022 – BEST FULL FRAME ULTRA TELEPHOTO ZOOM LENS; 150-500mm F/5-6.7 Di III VC VXD (Model A057)
– BEST TRAVEL ZOOM LENS; 35-150mm F/2-2.8 Di III VXD (Model A058)
About the TIPA Awards
The TIPA Awards are world-renowned as the most influential photo and imaging product awards in the industry. The Technical Image Press Association (TIPA) has a worldwide membership of photo and imaging magazines from 14 countries across five continents. Once a year the editors of TIPA’s member magazines meet to vote for the best photo and imaging products in each category.
About Tamron Co., Ltd.
Tamron provides a wide range of original optical products, from interchangeable lenses for digital cameras to various optical devices for both the general consumer and OEM. We make optical products that contribute to a range of different industries and will continue to devote its rich creativity and leading-edge technical prowess to various industrial fields. Furthermore, Tamron is fully aware of its responsibility to the environment and aspires to help preserve the natural environment in all its business activities.
Optical Product Line-up:
Interchangeable lenses for DSLR cameras, Interchangeable lenses for Mirrorless cameras, Surveillance camera lenses, FA and Machine vision lenses, Video conference lenses, Camera modules, Automotive lenses, Digital still camera lenses, Camcorder lenses, Drone lenses, and Lenses for medical applications
